Work

Shipped, live, and earning.

Client work and our own product, held to the same standard: a site that works, money being made, and a workflow running quietly behind it.

Product, in-house, launching soon

Promptdec

Our own product, currently pre-launch. A community platform for prompts that actually work: a central library with quality control, six-dimensional scoring, model-specific variants verified per provider, git-style version history and Labs for comparing outputs side by side.

  • Custom code
  • Multi-model scoring
  • Version control
Promptdec shown on a phone
Promptdec

Immigration and business setup, Saudi Arabia

Abre

Two sites for one client: the parent brand covering immigration, relocation and business setup across the GCC, and a focused programme site that qualifies high-intent visitors on its own. Every Share-A-Lead submission runs through the OpenAI API, then Zoho Flow and n8n route, log and notify the team in real time. The agent team on the home page preview runs their casework.

  • WordPress
  • OpenAI API
  • Zoho Flow and n8n
  • REST API
Abre Business website shown on a laptop
Abre

Hospitality, Pakistan

Trout Lodges

No website, no Instagram, and bookings running on phone calls. Now guests select suites, apply discounts and confirm enquiries without a single back-and-forth. The Claude API handles response logic and the WhatsApp Business API delivers every booking to the team instantly.

  • WordPress
  • Claude API
  • WhatsApp Business API
  • Webhooks
Trout Lodges website shown on a tablet
Trout Lodges

Editorial, Pakistan

Cosmoyage

A student-run space news and education platform, built to read like a publication rather than a blog. A dark, type-led catalogue running from NASA missions to planetary science, plus a weekly newsletter and an internships track. 40+ articles, 45,000+ reads, 50+ countries.

  • Editorial build
  • Dark UI
  • Article catalogue
  • Newsletter
Cosmoyage website shown on a laptop
Cosmoyage

Growth results

What performance marketing has delivered.

Results from Amer Mushtaq’s in-house leadership roles and consulting engagements, the growth work we now offer alongside the build.

  • 45%of customer acquisition now digital, up from 4 to 5% within a yearFinancial services, UAE
  • AED 15M to 35Mmonthly retail lending over the same periodFinancial services, UAE
  • 18:1campaign ROI in 2024Workforce solutions, Australia and APAC
  • 1M+job board users across four marketsWorkforce solutions, Australia and APAC
  • 2.5 to 5+ROAS for a streetwear brand while monthly paid media scaled from $9K to $56KE-commerce, Melbourne
  • +60%online sales in one quarter after a Shopify re-platformE-commerce, Melbourne
  • 75overseas buyer leads in two months for a property developerReal estate, Dubai
  • +300%website traffic and +28% sales for an aesthetics clinic after a rebuildHealthcare, Perth

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